Widgets Magazine

Vector Capital completes its acquisition of Mood Media

SAN FRANCISCO – Vector Capital, a leading private equity firm specializing in transformational investments in established technology businesses, announced the successful completion of its acquisition of Mood Media, the world’s leading in-store media solutions company dedicated to elevating the customer experience.

In connection with the closing, Malcolm McRoberts, Operating Executive at Vector Capital, has been named Chief Executive Officer. David Hoodis, who previously served as CEO, will continue to support the company and team on a transitional basis.

“Mood Media is a terrific business with a great history that is poised for success into 2021 and beyond,” said Mr. McRoberts. “As CEO, my focus is on three key areas: deepening our client and channel relationships, expanding ongoing investments in the Company’s global technology platform and delivery capabilities, and bolstering our product offerings through innovation. Having spent the past two years working alongside the Vector Capital team as a Consultant and Operating Executive, I have seen firsthand the value and expertise they bring to their portfolio companies and I am eager to lead Mood Media as CEO.”

“I am proud of what we have accomplished at Mood Media and believe the company is in good hands under Vector Capital’s stewardship. I look forward to a successful transition and will continue to provide support to our clients and the team during that period,” said Mr. Hoodis.

“Mood Media is well positioned to grow and succeed in today’s environment and we are excited to support the business through its next phase of growth,” said David Fishman, a managing director at Vector Capital. “We are confident that our long-term capital support will enable Mood Media to invest in the technology initiatives and acquisitions that will further differentiate Mood and accelerate our product vision. Importantly, we would like to thank David Hoodis for his contributions to the Company and wish him the very best in his future endeavors.”

As an Operating Executive at Vector Capital, Mr. McRoberts led the Mood Media acquisition process alongside Vector’s investment team. He brings more than 30 years of executive-level management, operations, and technology experience to Mood Media, having previously served as President of Deluxe Corp’s (a Fortune 500 company) Small Business Services Division, where he led the transformation and growth of the organization from a US-based provider of primarily checks and forms to an international provider of technology-enabled marketing and business operations solutions. Prior to his position as President, he served as Deluxe’s CIO / CTO and also held various senior executive roles at NCR.


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