New York Digital Signage Week has been ongoing for seven years, and on October 14th it will kick off once again. On this episode of Digital Signage Digest, we talk about the events and conferences that will be taking place this year, such as Spence Graham’s annual Coffee & Controversy. We also discuss what integrators can benefit from attending the event, as well as the impact of coming together as an industry and sharing ideals face-to-face.
- Adrian Cotterill – Daily DOOH
- Spence Graham – Spence on Twitter
- Barry Frey – Video Everywhere
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Digital signage has emerged from the traditional out of home advertising market. The traditional methods of billboards and bus shelter signs has given way to dynamic screens and interactive backend systems. Commercial audiovisual integrators can certainly have a hand in putting these digital signage systems into place. These AV pros have the history and expertise in running the cable, specifying the correct display, and deploying the hardware that makes the digital signage industry run. The other side of digital signage are the creatives. Audiovisual integrators can gain this expertise by partnering or hiring the creative teams required to turn regular displays into digital signage experiences.
Llanor Alleyne hosts our monthly look at the digital signage industry, Digital Signage Digest. This program is a hybrid news and topic program. Llanor will highlight a news story impacting the digital signage industry but also go deeper with various topics that are crucial to the market.