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Video Display Meet COLORFRAME: Bluefin Brings Bold Color to Custom Digital Signage

Meet COLORFRAME: Bluefin Brings Bold Color to Custom Digital Signage

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Bluefin has launched COLORFRAME, a new customization option that allows clients to choose from dozens of RAL color finishes for their digital signage frames. This innovation expands Bluefin’s commitment to flexibility, letting customers customize not just the size, specs, and operating system, but also the look and feel of their displays. From retail to hospitality and corporate spaces, COLORFRAME turns digital signage into a design element that blends in or stands out as needed.

By producing these frames in-house, Bluefin makes customization affordable and fast, starting at just $10 extra per screen with a 4–6 week turnaround. COLORFRAME empowers interior designers, architects, and brand managers to align technology with brand identity and aesthetics, ensuring displays enhance the overall environment before any content even plays.

Bluefin, a leader in customizable all-in-one digital signage solutions, has introduced COLORFRAME, a new option that lets customers choose from dozens of RAL color finishes for their screen frames. This addition expands Bluefin’s longstanding commitment to design and technical flexibility, allowing clients to tailor not only the size, specifications, and operating system of their displays, but now the frame color as well.

Black will always be a classic, but more and more clients are asking for frames that integrate seamlessly with their space or make a visual statement. COLORFRAME is Bluefin’s answer to this emerging market need.

“COLORFRAME is about giving clients one more way to make their vision a reality,” said Tim Bailey, COO of Bluefin International. “It’s exciting to extend our ‘If we can, we will’ motto into the realm of colored frames both affordably and at scale.”

Where Design Meets Technology : For interior designers, architects, and brand managers, COLORFRAME extends creative freedom into the technology itself. Whether matching a brand’s exact color palette or complementing an interior design scheme, frame colors can help digital signage blend in or stand out; turning functional displays into intentional design elements.

Digital signage is no longer just an information tool; it has become an aesthetic feature in modern interiors. By offering color customization, Bluefin empowers customers to integrate displays into a space’s overall look, creating cohesive, on-brand environments in retail, hospitality, corporate, and public settings.

How It Works: Because Bluefin owns its manufacturing facility, COLORFRAME orders can be produced quickly and affordably. Options start at just $10 extra per screen, with a typical 4–6 week turnaround and no engineering fees required.

Customers can combine COLORFRAME with Bluefin’s FLEX-OS platform, embedding their preferred operating system (BrightSign, Intel, or Android) into any display. With COLORFRAME, the frame itself becomes part of the brand story. Before a single pixel lights up, your digital signage is already making an impression.