Recently, our friends at DailyDOOH released the Twitter statistics for the #AVTweeps hashtag usage over 2015. While the statistics are interesting reading on their own, we are in the era of Big Data now.
In this episode, our hosts are joined by Matthew Chylak, Digital Strategy Manager at FameHouse and Josh Srago, to discuss what Big Data is, how to use it to read social media analytics and how that can guide marketing and sales strategy.
Guests:
- Josh Srago
- Matthew Chylak
