back to top
Thursday, February 12, 2026
YOU ARE AT:The AV Profession 5: Same Side Selling with Ian Altman

The AV Profession 5: Same Side Selling with Ian Altman

We are continuing to help audio visual integrators, managers, and those who run the business of AV continually sharpen their business skills. Today we are launching our AV Profession book club with best-selling author, speaker, and selling coach Ian Altman. Ian spoke at AVIXA’s AVEC last year and has coached thousands through his process of selling with the client, not against them. Stay tuned for next month’s interview where you can ask questions of the author.

Guests:

Links to sources:

[SubscribeTheAVProfession]

AVNATION IS SUPPORTED BY

POPULAR

ISE 2026 – The Ohm’s Law of Change in AV

0
ISE 2026 highlights the shift toward self-configuring AV systems, MDEP-powered devices, and IP-based infrastructure—reshaping collaboration technology for IT teams.

AVNATION IS ALSO SUPPORTED BY