The Right Mix of Content, Technology, and Space create the exceptional experience. On this episode, we talk with two agency consultants who walk us through how to build a creative services team and offer those services as a live event audio visual company.
Video available below
Video available below
Host: Wallace Johnson
Guests:
Links to sources:
Show Notes:
What you will learn from this episode:
- Why making the shift to offering creative services is a good idea
- Best practices to get started on the right foot with offering creative services
- What is experiential marketing and why is the term used so often
- Personnel: What background should they have, FT or PT and where do you find this talent
- Why having a storytelling specialist could be a competitive advantage
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