Out-of-home advertising technology leader Broadsign announced the availability of Broadsign for System-on-chip beta at ISE 2022. The new solution is designed to help new and existing OOH media owners monetize cost-effective smart screens. It supports the LG webOS and Samsung Tizen smart screen operating system, enabling intelligent OOH ad playlist generation and numerous other features.
Expressing enthusiasm for the solution, Adapt Media DOOH Media Manager Tatiana Abondano says, “Adapt Media is excited about Broadsign SoC as it will greatly simplify our digital signage setup, allowing us to expand our DOOH networks more rapidly and cost-efficiently. We will only have to invest in one device and we will have our screen and player needs to be taken care of simultaneously, reducing our deployment time, efforts, and overall costs.”
Broadsign for SoC highlights include:
- Streamlined network operations: Manage all inventory from one central location and support nearly any mixed-screen network.
- Smart screen optimization: Harness the most powerful OOH advertising platform to get the most out of smart screen inventory.
- New revenue opportunity: Unlock ad-based revenue by opening up SoC-equipped screens, either from direct or programmatic OOH channels.
- Advanced network scalability: Reliable, scalable, and automated workflows make it easy to grow networks without bounds.
“SoC represents the next big opportunity for Broadsign customers to expand their OOH footprint and reduce their hardware investment,” says Maarten Dollevoet, Chief Revenue Officer, Broadsign. “We’re thrilled to bring all the automation, inventory optimization, and monetization opportunities that the Broadsign platform offers to SoC solutions from major industry players like LG, Samsung, and BrightSign via this launch.”
For more details about Broadsign for SoC, please click here or visit Broadsign in the LG Electronics Stand 3K200 at Integrated Systems Europe from May 10-13 in Barcelona