InfoComm América Latina 2025 Gathered the Pro AV Community in Latin America for a Successful First Edition

InfoComm América Latina 2025 made a powerful debut in Mexico City, bringing together more than 5,000 verified attendees and over 100 brands from across the globe. Organized by AVIXA, the event showcased cutting-edge audiovisual technologies through 64 exhibitors, seven demo rooms, and a robust education program. Attendees explored the latest AV innovations while engaging in training sessions, networking events, and Congreso AVIXA discussions focused on AI, people-centric strategies, and future growth opportunities in the Latin American market.

The show highlighted how Latin America’s AV sector is evolving with strong local participation and a focus on trust-based relationships. Industry leaders emphasized collaboration, professional training, and AI integration as key to advancing regional business. Following its successful launch, InfoComm América Latina is already set to return in 2026 with 50% more exhibition space at the same venue in Mexico City.

InfoComm América Latina 2025, the leading technology show for the audiovisual integration industry, was held in Mexico City from October 22 to 24 and welcomed 5,193 verified attendees. Total registrants reached 9,502.

This first edition of InfoComm América Latina, produced entirely by the Audiovisual and Integrated Experience Association (AVIXA), featured 64 exhibitors who showcased innovative audiovisual solutions from over 100 brands on the exhibition floor and in seven demo rooms. The event occupied 2,656 net square meters at the WTC International Exhibition and Convention Center in Mexico City.

Numerous global manufacturers, familiar from other InfoComm shows, participated alongside companies from Mexico, Argentina, Chile, and Spain. These exhibitors sought to strengthen their regional presence and create new connections and business opportunities.

“We achieved a complete sell-out in this first edition and exceeded our goals in all aspects: space, participation, and promotion. We are very satisfied with the incredible market response—just as we expected,” said Rodrigo Casassus Coke, CTS, Senior Director for Latin America and the Caribbean at AVIXA. “We have great news: next year’s edition is already scheduled. InfoComm América Latina will take place from Wednesday, October 21, to Friday, October 23, 2026. We’ll return to the WTC and expand the exhibition space by 50%,” Casassus added.

The InfoComm América Latina 2025 activity program was extensive, featuring a variety of educational sessions, manufacturer training, technology tours, networking events, and an in-person edition of Congreso AVIXA.

“The most important thing is that we produce this show specifically for this market. The content focuses on growth areas we observe in Latin America, with most presentations delivered in Spanish to reflect our commitment to the audience,” said Jenn Heinold, Senior Vice President, Expositions, Americas, AVIXA. “We’ve embraced the local culture, and there’s a profound sense of pride and warmth here that you won’t find elsewhere.”

During Congreso AVIXA, within the InfoComm América Latina educational program, industry leaders outlined the expected trends for audiovisual technology through 2030, emphasizing the impact of artificial intelligence (AI) and the need for a people-centric adaptability strategy.

In this session, Jeff Stoebner, CEO of FORTÉ, urged organizational leaders to remain vigilant and adaptable to environmental changes and encouraged them to innovate to stay relevant in the industry. Likewise, David Labuskes, CTS, CEO of AVIXA, highlighted the need to accept uncertainty as a natural part of the future and to let go of ingrained ideas, as the industry is evolving rapidly.

A discussion panel featuring Diana Quintero from Bose Professional, Jorge Mata from Ross Video, and Julio Méndez from Wesco Anixter addressed the challenges facing the growth of the audiovisual industry in Latin America. They identified the need for better-trained professionals, strategies to incorporate AI solutions, and the impact of cultural differences in the region. They proposed promoting training programs and strengthening partnerships with suitable commercial allies to overcome these challenges to enhance their businesses.

As part of the digital signage program, in collaboration with the DS Latam association, Julian Phillips, Senior Vice President and Managing Director of XTG at AVI-SPL, emphasized that we are entering what he calls the “era of intelligence.” This shift will transform communication, learning, and human interaction, directly impacting the audiovisual industry and digital signage. His presentation stressed the need to reevaluate intelligence and human connection, viewing AI as a collaborator for digital signage to evolve in this new era.

InfoComm América Latina’s activities extended beyond the WTC venue. Integrated Experience Tours offered attendees a closer look at the technology and experts behind the InSpace immersive experience venue and the modern Estudio 13 audio recording and production studio located in Mexico City.

Martin Saul, SVP for South America and Iberia at AVI-SPL and CEO of ICAP Global, remarked on introducing the InfoComm show in Latin America. “This represents a radical change. Previously, we only had the option of attending InfoComm in the United States. The main difference is understanding business culture; in Latin America, relationships, trust, and personal connections are much more important than technology. Decisions often rely on trust since many manufacturers offer similar high-quality solutions. Thus, the connections made at this inaugural edition will be vital for future business.”

InfoComm América Latina 2025 was sponsored by Headline Partner AVI-SPL and Top Sponsors Meyer Sound, Kardia Producciones, Foto Commo, Pleneo, and Tecno Planet. The education program was sponsored by Biamp and Ross Video.